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002. Scenia A320in Constant Mediocrity by blanchecroixI admire the ambition of this livery and for a first foray it's rather impressive. I would highly suggest using 3D style templates made by users like Medaviation and Airplano21 available on the forums of this very website - they'll make your work look much better. The colour scheme is fresh and works well for a smaller lower cost niche airline and the name is not a terrible fit either. The logo is generic and I'd be willing to bet you did not make it yourself - Even a basic polygonal logo of your own design will usually be better than something you found from the internet because your work will be made for your brand. Finally, I think the titles on the fuselage are too large. |
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China Capital Airlines: Domestic Demandin China Capital AirlinesOne of the best looking fictional 747 liveries hands down.
and more ChinaExpress content coming very soon... |
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China Capital Airlines: Domestic Demandin China Capital AirlinesI think the swooshes at the front are a slightly awkward shape but the deep maroon on the tail is gorgeous. |
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1988 - Boeing 767-300ERin WestwindTitle: Westwind Airlines: A Critical Analysis of Expansion and Rebranding Efforts
Introduction:
The provided passage offers insight into Westwind Airlines' expansion strategy and rebranding efforts during the late 1980s and mid-1990s. This critical analysis will assess the implications of Westwind's long-haul fleet expansion and the effectiveness of its brand identity update. Additionally, it will discuss the challenges faced during the rebranding process and the public reception of the new livery.
Expansion of the Long-Haul Fleet:
Westwind's approach to expanding its long-haul fleet through the inclusion of Boeing 767 variants appears to align with its overall roadmap for the turn of the millennium. By diversifying its fleet with newer aircraft, Westwind aimed to enhance its competitiveness in the Pacific service market. The company believed that having the "perfect" aircraft was crucial, indicating a commitment to providing a superior travel experience. However, the passage lacks specific details on the benefits or drawbacks of the 767 variants, leaving the reader with limited knowledge regarding their performance and impact on Westwind's operations.
The decision to introduce a diverse range of 767 variants, alongside the aging DC-10s, highlights Westwind's intention to cater to various market segments and routes. This strategy allows the airline to adapt to different passenger demands and optimize efficiency. However, without further information on the fleet's performance, maintenance costs, and customer satisfaction, it is challenging to evaluate the success of this expansion effort.
Rebranding and Updating Brand Identity:
Recognizing the need to modernize its brand identity, Westwind embarked on a rebranding initiative. While management initially expressed contentment with the existing logo and livery, they eventually acknowledged the importance of keeping up with the times. The passage emphasizes the development of a new logo and a contemporary livery featuring gold-brown and red-orange colors. However, it fails to provide a comprehensive understanding of how these changes aligned with the brand's values and customer preferences.
An effective rebranding effort involves more than just visual changes. It requires a deep understanding of the target market, brand positioning, and competitive landscape. Without a detailed analysis of Westwind's market research and customer feedback, it is difficult to assess the strategic rationale behind the new logo and livery. Moreover, the passage does not mention whether the brand identity update was accompanied by improvements in service quality, customer experience, or other tangible enhancements that would solidify the airline's position in the market.
Challenges Faced during Rebranding:
The passage briefly mentions the challenges Westwind encountered during the rebranding process. One major setback was the impoundment of a DC-10-30 in Manila due to a payment dispute, resulting in a delay in the repainting process. This incident not only disrupted the rebranding schedule but also frustrated certain members of the upper management team. However, the passage does not provide sufficient context regarding the financial and operational implications of this delay.
A comprehensive analysis of the rebranding challenges would require more information on the extent of the delay's impact. Did it result in financial losses, increased costs, or damage to Westwind's reputation? Additionally, the passage does not mention whether Westwind had contingency plans in place to address unforeseen circumstances during the rebranding process. Proper risk management and proactive measures are essential for successful brand transitions.
Public Reception of the New Livery:
The passage indicates that the new livery was divisive, earning it two contrasting nicknames from aviation enthusiasts: the "Mojave Magnum" and the "Banana Slug Rocket." While this suggests a wide range of opinions, the passage does not elaborate on the specific reasons behind these reactions. Without further context, it is challenging to evaluate whether the rebranding successfully resonated with Westwind's target audience
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1988 - Boeing 767-300ERin Westwind |
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YZ ARJ21in 中国长江航空|Yangtze Airlines!!ARJ!! is what I would say if I was a bird and my head was cut off because I was being put on a rear engine plane good work |
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Regents Airways B767-200in v2I think this is some pretty solid work. The font is unconventional but believable for the period and the fuselage is perfectly prototypical. The colours are spot on. The tail logo is interesting but in my opinion does not fit well and hurts what seems otherwise to be the blueprint for a good brand. |
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YZ ARJ21in 中国长江航空|Yangtze Airlinesexcellent work... the best squad of ARJ21 without a doubt |
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YZ ARJ21in 中国长江航空|Yangtze AirlinesNeat |
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YZ ARJ21in 中国长江航空|Yangtze AirlinesLove it. |
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YZ ARJ21in 中国长江航空|Yangtze Airlines
This livery isn't designed around rear-mounted engines and it shows.
It worse with the front of the bird on top of the engine, this is the best it's gonna look all things considered. I may play around with it a little more and see what happens. |
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YZ ARJ21in 中国长江航空|Yangtze Airlines
...or repositioned & adjusted so that the head isn't behind the engine The YZ bird is hella oversized in general though... |
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YZ ARJ21in 中国长江航空|Yangtze Airlineswould look better if the front of the bird was on top of the engine |
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ME A220in Maine AirwaysSweet |
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4-6 | Sierra Pacific | Boeing 757-200 | 2015-Present "49er-Liner"in Sierra Pacific
EAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLSEAT THE MAN LIVING IN THE WALLS |
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4-6 | Sierra Pacific | Boeing 757-200 | 2015-Present "49er-Liner"in Sierra PacificWhy do you people do this to me |
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Garrayura WorldPride Boeing 737-879SSWin Garrayurathis is so slay, i hope the drag flight attendants serve bud light onboard |
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