ANC Bus Ad
Debuting in the 1990s, the "ANC will take you there" campaign is still going strong as seen in this 2019 made advertisement featuring at a Bus stop in Barcelona. Colombia has maintained a very strong connection with Spain and Spanish tourists favor Latin American countries to tour as there is very little to negligible language barrier; this makes it an essential market. ANC operates 14 weekly flights to Madrid from Bogota, and 6 weekly flights from Cali; 10 weekly flights to Barcelona from Bogota, and 7 weekly flights to Valencia from Bogota. Advertisements like these help make sure those flights are full.