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Vintage ads


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#1
ffxxmz

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It's not quite a livery request but it would help me a lot. Does someone know how to design vintage styled advertising for my airline? If you do, could you make one for me or at least teach me some tips so to make them myself?
Thank you very much!

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#2
ЗЫРХ

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This idea sounds pretty interesting. My advice would be to look a the thousands of examples, and work off of those. Take this Qantas example from a 1956 example of Sports Illustrated. You can spot many differances from today's examples. For example, a vintage logo/branding. Depending on whether or not you have this set up, you may want to start there. Also anticipate the fact that aircraft back then did not have the same range as today's. USE THIS TO YOUR ADVANTAGE. The Qantas add did this very well. As I said earlier, there are countless more examples. Use Google Images, an let your imagination fly. Also consider the variety of events occurring in the time period you intend to represent in the advertisement. If you intend to have a white background, use a cream instead. Make sure your colors are toned down a bit (weathered) to mimic the colors of actual examples. I also suggest using fonts utilized in the time period.
Best of luck!

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#3
Stevphfeniey

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To really do a vintage styled ad, bells and whistles whole nine yards kinda stuff, you need to do it all by hand :P

 

The problem with most people's (including my own) computer made "vintage-style" stuff is that it always ends up looking too crisp. It lacks the bleed between two colors where they touch, the way ink ends up soaking into the pages during printing, the subtle variations a shade might pick up because of the hand that painted it, the real little things. And for that reason I don't really like making the vintage styled stuff unless I really have to.

 

Then there's the horrifying mistake of people using script fonts for like 1950s and 60s styled logos. I mean ****ing come on honestly if you paid more than 30 seconds worth of attention and did you homework, you'll actually find most corporations and airlines were using a sans serif font (see QANTAS in the post above).

 

But the most important piece of advice I have if you're gonna make it yourself, which is something I highly encourage you to do, is to do the following:

 

1. Draw out your idea. Seriously get a pen and paper and draw out your idea out here in the real world, even if it's just the basic shapes forms and words. Because what I see as the biggest reason why people make s*** liveries on AE is because they go through one pass on the computer and call it good enough, which leads me to my second point.

 

2. Iterate, iterate, iterate. Every single thing I've ever designed has gone through maybe 3 to 6 iterations (if not more) in which I draw out pretty much the whole shebang, then completely do it again. Really it just boils down to thoroughness, and iterating on a project allows you to pick up on details you would've otherwise ignored (and allowed to go public).

 

3. Research and precedent. This is especially important for something like what you want to do. I'm not saying google "OLD AIRPLANE AD" and straight copy the first thing you see. Go and take some inspiration from different works and it's especially good for if you can't think of anything (which happens to professionals way more than you think it does).

 

and most importantly 

 

4. Have fun. Seriously if I'm not having a good time what I'm doing then it'll come out worse. If you're getting frustrated seriously take a step back, have a cup of coffee, come back to the problem with a fresh mind.

 

Hope it helps, good luck.


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#4
ffxxmz

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Thank you very much!! By the way, is Paint.Net good enough to do something like that?

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#5
GamerDude_997

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Thank you very much!! By the way, is Paint.Net good enough to do something like that?

It's one of the best ones i'd say


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#6
ffxxmz

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And, any good fonts beyond Sans Serif?

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#7
ffxxmz

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.

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#8
ЗЫРХ

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Times New Roman, Futura, and Sphinx are good, assuming that by vintage you mean 50's and 60's
 

 

 

 

 

 

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#9
ffxxmz

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Times New Roman, Futura, and Sphinx are good, assuming that by vintage you mean 50's and 60's

Exactly, thank you


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#10
Stevphfeniey

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For graphics and logo work you're gonna want a program that deals with vectors, not images. So that means AI and Inkscape (ones free the other isn't).

Also, Paint.net sucks. Get PS or GIMP if you're poor.

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#11
tom.

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For graphics and logo work you're gonna want a program that deals with vectors, not images. So that means AI and Inkscape (ones free the other isn't).

Also, Paint.net sucks. Get PS or GIMP if you're poor.

Also PS CC only costs 9.99 (per month which is a pretty good deal unless your a student and get all programs for 20$) in the photographers package, I got the full package since I use AI, After Effects and a couple of the other programs along with PS.

 

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