I'm seeing routes with e.g. 7 demand per week over 300 miles, standard Y price of $176, and 400k total seats being flown with Y prices ranging from $1000-1700. The airlines doing it have more hubs than destinations - and massive amounts of traffic across their networks and alliance.
1) Are connecting pax proportional to the number of hubs you have (and your alliance, natch)?
2) Do hubs not count as destinations? I can't see (m)any un-hubbed destinations on their routemaps.